Welcome to Rogue Bait Co.  We strive to offer tournament quality baits to tournament fishermen and everyone alike!  We have a special blend of plastisol formulas for extreme durability and soft  texture, so when the fish bite, they don't let go! I created the company out of need for quality baits that could catch more than one fish per bait and wouldn't break the bank.  We are a small company in Louisville, Ky.  We pride ourselves on a great product and even better customer service, we let our baits speak for themselves, give us a try!